Govt. of Pakistan

Pakistan Horticulture Development & Export Company
Ministry of Commerce, Govt. of Pakistan

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Russia Lifts Ban on Pakistani Potatos
Russia has lifted its ban on importing potatoes from Pakistan, allowing shipments from Punjab to enter the Russian Federation, effective from April 8, 2026. The withdrawal of restrictions is a major achievement for potato exporters & farmers.

The achievement reflects the coordinated efforts of the MNFS&R, DPP, TDAP, PHDEC, and Pakistan’s Trade Mission in Moscow.
Full story in link;
https://www.dawn.com/news/1990394

Sanitary & Phytosanitary (SPS) Requirements for Recently Opened Cambodia Market for Pakistani Kinnow, Potato & Onion

PHDEC (Government of Pakistan) is inviting you to a scheduled Webinar.

Topic: “Sanitary & Phytosanitary (SPS) Requirements for Recently Opened Cambodia Market for Pakistani Kinnow, Potato & Onion”

Date & Time: Thursday, May 21, 2026 11:00 AM (PST)

Zoom Link:

https://us02web.zoom.us/j/86509289096?pwd=1qezrEbb1Xf8FFruZPc05ViB2c3M9N.1

Meeting ID: 865 0928 9096
Passcode: 12345

PHDEC’s Mango Bagging Program and Its Role in Export Growth

Pakistan Horticulture Development & Export Company (PHDEC)’s mango bagging initiative is considered a significant success story, transforming Pakistani mangoes by protecting them from pests, enhancing their appearance, reducing pesticide use, and enabling access to high-value international markets, leading to better prices and increased export potential for growers. Starting as a pilot in 2023, the program rapidly expanded, with millions of bags distributed by 2024-2025, demonstrating its effectiveness in improving quality and meeting global standards.

Events & Webinars

TDAP and PHDEC established a dedicated help desk at Lasbela Chamber of Commerce and Industry to support exporters and strengthen trade and industrial development in Southern Balochistan.

PHDEC’s Karachi regional team conducted mango bagging demonstrations in Bela, promoting modern orchard practices to improve fruit quality, pest protection, and export potential.

PHDEC organized a webinar on export-oriented value addition in the potato sector, highlighting starch-based processing opportunities to boost industrial growth and exports.
PHDEC organized a webinar on value addition in floriculture, guiding stakeholders on transforming the sector into a high-value, export-oriented industry.

Pakistan Horticulture Development

Pakistan Horticulture Development & Export Company (PHDEC) is a government-owned entity under the Ministry of Commerce, dedicated to promoting the growth and global competitiveness of Pakistan’s horticulture sector. It aims to enhance the export potential of fruits, vegetables, and other high-value crops through value chain development, capacity building, market linkages, and infrastructure support. PHDEC plays a vital role in facilitating growers, exporters, and processors by providing technical assistance, international certifications, and access to global markets. Through policy advocacy and stakeholder engagement, PHDEC continues to foster innovation, sustainability, and inclusive growth in horticulture.

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Media Corner

Pakistan Horticulture Development & Export Company’s Media Corner showcases a dynamic hub of multimedia content including visual campaigns, newspaper features, and a rich video gallery designed to highlight its outreach and stakeholder activities. Here, viewers can explore recent webinars, workshops, and national campaigns that illustrate PHDEC’s commitment to enhancing horticultural standards and export readiness. Contact information for the head office in Islamabad is also provided, ensuring accessibility and engagement through traditional and digital media channels

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