Workshops

Improving the quality of Pakistani chilies for export

• by admin
• November 13, 2024

Today (November 12, 2024), Pakistan Horticulture Development and Export Company (PHDEC) organized a workshop at the Arid Zone Research Center (AZRC) in Umerkot, Sindh, aimed at improving the quality of Pakistani chilies for export. A key highlight of the workshop was the introduction of the Solar Tunnel Dryers for Export-Quality Dried Chilies project, funded by the Export Development Fund (EDF) and executed with PHDEC support at AZRC.Chili is one of Pakistan’s primary vegetable crops, producing approximately 143,000 tons annually, largely cultivated in Sindh. Pakistani chilies are exported in fresh, dried, and powdered forms. However, the export market faces two significant challenges: aflatoxin contamination and Maximum Residue Limit (MRL) violations. These issues have led to the rejection of chili consignments, posing a serious risk to Pakistan’s export potential and risking potential bans in international markets. Proper drying and post-harvest handling are essential to manage aflatoxin contamination effectively.In response, PHDEC, in collaboration with AZRC, launched the Promotion of Solar Tunnel Dryers for Exportable Chilies project, funded by EDF. This initiative involves distributing 34 solar tunnel dryers to chili farmers and exporters in Umerkot and Kunri to help control aflatoxin levels and produce export-grade chilies. By promoting these dryers, PHDEC aims to spread awareness among chili sector stakeholders about effective post-harvest techniques that will enhance the quality and exportability of Pakistani chilies.The workshop featured an in-depth presentation on the causes of aflatoxin contamination, along with practical control measures. Additionally, to address the MRL concerns, experts presented a comprehensive plan outlining recommended pesticides, application timing, and Pre-Harvest Intervals (PHIs) to help farmers comply with export safety standards.The workshop concluded with a Q&A session, where participants expressed appreciation for PHDEC’s efforts in supporting Pakistan’s chili industry. Through initiatives like this, PHDEC is committed to empowering the chili sector with sustainable practices to boost exports and ensure compliance with international standards.

Workshops

Banana Pre-Harvest, Harvest, Post-Harvest Handling, Processing, Packaging, Storage, and Reefer Transportation

• by admin
• October 24, 2024

Today (22nd Oct, 2024), PHDEC conducted a workshop on “Banana Pre-Harvest, Harvest, Post-Harvest Handling, Processing, Packaging, Storage, and Reefer Transportation” in collaboration with Lasbela University of Agriculture, Water and Marine Sciences in the Uthal region of Balochistan. PHDEC aimed to educate banana growers in Uthal on the critical aspects of banana harvest and post-harvest management. Banana is grown on approximately 90,000 acres in Pakistan, with the Uthal region contributing around 26% of the total cultivation. Major export destinations for Pakistani bananas include Iran, Afghanistan, and, to a lesser extent, Central Asian Republics (CARs). There is significant potential to increase exports to CARs, provided the cosmetic appeal, quality and packaging of the fruit is improved.Experts from various organizations provided valuable insights on producing high-quality bananas, including best practices for harvesting, post-harvest handling, processing, packaging, storage, and transportation. Growers were informed about key factors that impact both yield and quality. The importance of maintaining optimal storage temperatures to preserve fruit quality was also highlighted.The National Logistics Cell (NLC) presented their reefer transportation services for shipping bananas from Pakistan to CARs, while a representative from the Department of Plant Protection (DPP) explained the regulatory requirements of importing countries and how to comply with them.Growers were also informed about the tissue culture plants of banana, its impotence for producing good quality and high yield of banana fruit. A complete guidance right from the germplasm/nursery to end consumer was given to the banana growers.Growers expressed their appreciation for PHDEC’s initiative and requested that such workshops continue, as many were previously unfamiliar with this essential information.

Workshops

Unlocking the Potential: Avocado Cultivation Techniques and Future Opportunities

• by admin
• October 3, 2024

Pakistan Horticulture Development and Export Company (PHDEC) hosted a webinar on the topic of ‘Unlocking the Potential: Avocado Cultivation Techniques and Future Opportunities’.  Avocado, also known as butter fruit, has become a popular superfood in recent years due to its numerous health benefits. Rich in healthy fats, vitamins, and minerals, avocado has become a staple in many kitchens around the world. The global avocado market size was valued at USD 14.85 billion in 2023 and is expected to grow at a compound annual growth rate (CAGR) of 7.3% from 2024 to 2030. In Pakistan, avocado has also gained popularity in recent years, but many growers & potential exporters still have questions about where to find avocado plants, how to grow them, and where to export in international markets. The fruit is primarily cultivated in regions with a subtropical or tropical climate, making it suitable for various parts of the country. Recognizing the successful production prospects of avocado in Pakistan and export opportunities from Pakistan, Pakistan Horticulture Development and Export Company (PHDEC) organized a webinar on the topic of “Unlocking the Potential: Avocado Cultivation Techniques and Future Opportunities. The objective of the webinar was to guide farmers & exporters about production technology & potential markets of avocado. Mr. Syed Zia Ul Hasan, Principal Scientist Horticulture, Hill Fruit Research Station, Murree, stated thatPakistan’s subtropical or tropical climate and fertile soils make it an ideal location for the cultivation of Avocado fruit, a unique and exotic tropical fruit. While explaining about varieties, he added that California Long, Ceylon Blue, Silver Gola & Murree Gola are suitable varieties for Pakistani climate. He explained that Avocado thrives in warm, tropical climates with moderate temperatures ranging from -05°C to 40°C. It prefers well-drained, nutrient-rich soil with a slightly acidic pH between 6.0 and 7.0. The plant is drought-tolerant but requires consistent moisture for optimal fruit production. He further added that with proper cultivation techniques and management, Avocado fruit cultivation can be seamlessly incorporated into existing farming systems, diversifying agricultural production and increasing yields for Pakistani growers. Mr. Syed Zia Ul Hasan, recommended that sustainable agronomic practices, such as integrated pest management and organic fertilization, ensures the long-term viability and environmental compatibility of Avocado cultivation. While, burgeoning local demand and emerging export potential provide Pakistani Avocado fruit farmers with ample avenues to profitably market their high-quality, exotic produce.  A large number of participants from growers, exporters, R&D and academia participated in the webinar and appreciated the PHDEC’s initiative of conducting the webinar on an important topic of ‘Unlocking the Potential: Avocado Cultivation Techniques and Future Opportunities.

Workshops

Harvest, Postharvest Handling, Processing, Packaging, and Storage of Banana Fruit

• by admin
• October 2, 2024

On September 30, 2024, PHDEC concluded its Two-Day training workshop on “Harvest, Postharvest Handling, Processing, Packaging, and Storage of Banana Fruit.” The workshops were conducted at two different banana farms in the banana cluster of Tando Allahyar, aimed to train laborers and key farm workers involved in banana harvesting and postharvest handling.There is significant potential for exporting Pakistani bananas to CARs (Central Asian Republics) countries, but maintaining the required quality is essential for sustaining and expanding in these markets. Currently, Pakistani bananas are majorly exported to Iran and Afghanistan, with limited shipments to CARs. Increasing exports to CARs requires improving the cosmetic appeal of the fruit, which depends heavily on proper harvesting and handling practices.Recognizing the importance of laborers in preserving the quality and appearance of bananas, PHDEC organized these workshops to enhance the skills of farm workers, particularly those directly involved in the harvesting and postharvest processes. The workshops provided detailed presentations on topics such as growing high-quality bananas, as well as standard procedures for harvesting, processing, packing, and storage. Relevant pictures and videos were also shared to support the training.More than 400 banana laborers were trained during the two-day workshop, and the participants showed great enthusiasm in improving their skills.

Workshops

Good Agricultural Practices of Blood Red Citrus Orchards

• by admin
• March 7, 2024

Today, PHDEC hosted a One-Day Training Workshop on “Good Agricultural Practices of Blood Red Citrus Orchards” in collaboration with Model Farm Services Center Nowshera!Growers from across #KhyberPakhtunkhwa gathered at Al-Yahya Fruit Farms to enhance their knowledge and skills in Red Blood citrus cultivation.Highlights include insights from industry experts like Mr. Raheel Abbas and Mr. Nisar Naeem, addressing challenges and offering solutions to boost production with the aim of strengthening ties with local growers.PHDEC’s regional office in KP reaffirms its commitment to supporting the horticulture sector in the region. The workshop further emphasized practical techniques tailored to local conditions, such as those shared by Mr. Tahir Badshah and Dr. Irshad from Fauji Fertilizer Company Limited, ensuring maximum yield and quality.PHDEC remains steadfast in its mission to empower growers, foster collaboration, and unlock the export potential of horticultural products in Khyber Pakhtunkhwa. Together, let’s cultivate success!

Workshops

Workshop on Exploring export potential, cultivation practices of White Onion in Mailsi

• by admin
• February 15, 2024

We’re thrilled to announce the successful conclusion of our workshop on “Exploring Export Potential, Cultivation Practices and Future Outlook of White Onion” arranged in Mailsi.With the recent opening of China’s market for white onions from Pakistan, this workshop couldn’t have come at a better time!Highlights of the Workshop:👉 Guidance for growers on cultivating white onions for export to China👉 Insightful sessions led by experts from Ayub Agriculture Research Institute (AARI), Agriculture Extension Department & University of Agriculture Faisalabad👉 Discussions on Good Agriculture Practices, Insect/Pest Management, and Post-harvest TechniquesThe event was attended by processors, growers, exporters, research and development experts and private companies, all eager to seize this incredible opportunity.A special shoutout to Mr. Ghulam Qadir, Pakistan Embassy China for shedding light on Pakistan’s immense export potential in Chinese market.Kudos to the progressive growers from district Vehari, Punjab, whose participation significantly contributes to our nation’s onion production.Let’s harness this newfound opportunity and propel Pakistan’s agriculture sector to greater heights!

Workshops

Banana workshop with Sindh Agriculture University, Tandojam

• by admin
• December 27, 2023

We are thrilled to share highlights from the Banana workshop held with the joint efforts of Pakistan Horticulture Development & Export Company & Trade Development Authority of Pakistan in collaboration with Sindh Agriculture University, Tandojam. The current year has witnessed a staggering $60 million in Banana exports! Interestingly, around $40 million comprises of unaccounted exports to #Iran. The primary goal of the workshop was to shed light on the untapped potential of Central Asian Republics (CARs) market. Additionally, the event aimed to showcase the exceptional facilities provided by the National Logistics Cell – Official whose representative shared detailed information on the procedures and the routes followed by the agency. Distinguished representatives from Pakistan Embassy Kazakhstan, Pakistan Embassy Uzbekistan, Pakistan Embassy Tajikistan and Pakistan Embassy Azerbaijan graced us with their presence, delivering comprehensive presentations on the immense potential of their respective markets, invaluable for our industry’s growth and expansion. We extend our heartfelt gratitude to everyone who contributed to the success of this workshop. Your participation and insights have set the stage for a prosperous future for the Banana export industry.

Workshops

Workshop on Dates in Sukkur

• by admin
• December 14, 2023

PHDEC organized a pivotal workshop in Sukkur on Thursday, December 07, 2023, addressing challenges in Pakistan’s date fruit industry. As the 6th largest producer and 8th largest exporter, sub-optimal practices have affected our prices globally.In a collaborative effort, trade officers from Pakistan Commercial Sections including Ms. Amna Naeem from Pakistan Embassy Germany, Mr. Ghulam Mustafa from Pakistan Embassy Sweden, Mr. Zain Aziz, from Pakistan High Commission Bangladesh and Mr. Amjad Parvaiz (a leading Pakistani-origin businessman in the UK), emphasized the role of effective marketing in boosting date fruit exports. They provided market insights and highlighted opportunities for our exporters in their respective host countries.This workshop signifies a crucial step towards revitalizing and repositioning Pakistan’s date industry on the global stage. Let’s join hands in fostering innovation, excellence and sustainable growth in our thriving date fruit sector.

Workshops

Workshop on Importance of value addition of Potato

• by admin
• November 29, 2023

In an effort to create opportunities for growers and exporters of potato in Pakistan, PHDEC organized a workshop to highlight the importance of value addition and to connect growers with traditional export markets.Trade and Investment Officers from key traditional markets, including Afghanistan, Malaysia, Qatar and SriLanka, joined virtually, offering profound insights on import dynamics.PHDEC plans to send a delegation of potato growers in the above focused markets in January, 2024.

Workshops

Workshop on Cherry Industry in Pakistan

• by admin
• November 10, 2023

On the 7th of November 2023, Pakistan Horticulture Development & Export Company (PHDEC), under the auspices of Ministry of Commerce and Trade Development Authority of Pakistan Government of Pakistan, took a momentous step towards enhancing the cherry industry in Pakistan. This event focused on cherry production and the challenges associated with the value chain, aiming to boost cherry exports to China. Pakistan is the 49th largest cherry producer globally with significant cherry clusters mainly in Gilgit-Baltistan and Baluchistan. In 2022, China imported a whopping 367,000 tons of cherries valued at $2.77 billion, demonstrating the immense potential in this endeavor. The primary objective of the training workshop was to enlighten stakeholders about the promising prospects within the cherry sector and to encourage more cherry farmers to join the ranks of registered orchards. Additionally, the workshop aimed to educate farmers on the adoption of sound agricultural practices that can significantly increase production and fruit size, especially for renowned varieties like black cherries. PHDEC brought in expert speakers to shed light on these critical issues. Dr. Mubarak Ali, Consultant from the Agro Division of Trade Development Authority of Pakistan, emphasized the importance of quality germplasm and the introduction of new cherry varieties. Good agricultural practices and the development of a robust value chain were also highlighted as essential elements for success. Mr. Athar Hussain Khokhar, CEO of PHDEC, expressed his appreciation for the active participation of the audience. He also shared a crucial point of pride – Pakistan’s cherries are grown with pristine glacier-sourced waters, without the use of harmful fertilizers or pesticides. Let’s work together to further developPakistan’s cherry industry and make the most of this exciting opportunity to export cherries to China! Stay tuned for more updates, and let’s continue to cultivate success in the world of horticulture!