PHDEC, in collaboration with CEFORT (Chakwal), organized an Interactive Session for Olive Growers.
The session provided growers with an opportunity to directly engage with experts and seek guidance on various aspects of olive cultivation and management.
Olive cultivation in Pakistan began in 1991 with a few hundred plants and has now successfully expanded to approximately 51,000 acres with approximately 6.3 Million plants. The country has huge potential for olive production, with around 10 million acres of land suitable for cultivation, almost twice the area of Spain, the world’s largest olive oil producer. Currently, Pakistan produces about 861 tons of table olives annually, all of which are consumed domestically. With a vision to enhance self-sufficiency, Pakistan has set a target of producing 4,600 tons of olive oil by 2030 to reduce its reliance on imports. The key regions suitable for olive cultivation include Balochistan, Khyber Pakhtunkhwa (KPK), Punjab, Azad Jammu & Kashmir (AJK), and Gilgit-Baltistan (GB).
Recognizing the vast potential of this crop and to better understand and address the real-time challenges faced by olive growers in various regions of Pakistan, PHDEC has organized this interactive session, bringing together olive experts to provide guidance and solutions to growers and stakeholders. The experts from CEFORT provided in-depth insights into advanced olive production technologies, helping growers enhance their orchard management practices.
During the session, participants also expressed interest in learning about export procedures for olive oil and other value-added products. In response, PHDEC plans to organize future webinars and workshops focusing on export regulations, branding, certification, and related aspects to support and empower stakeholders in the olive sector.
