(December 10, 2024), PHDEC organized a workshop on Citrus in Bhalwal, Pakistan’s major Kinnow-producing hub. The workshop covered crucial topics, including Harvest, Post-harvest Handling, Processing, Packing, and Storage of Kinnow Fruit. Trade missions from major importing countries were invited via Zoom to share market insights from their respective regions. 

These included:

Dr. Kauser Ali Zaidi, Trade & Investment Minister, Kabul, Afghanistan

Ms. Tahira Javed, Trade & Investment Counselor, Kuala Lumpur, Malaysia

Ms. Mehwish Sami, Trade & Investment Attaché, Colombo, Sri Lanka

Mr. Zain Aziz, Trade & Investment Attaché, Dhaka, Bangladesh.

In addition, the key issue discussed was the management of smog’s aftereffects, with experts from the Citrus Research Institute Sargodha providing in-depth guidance. The session was attended by prominent growers, processors, and exporters.

Citrus is Pakistan’s most significant fruit crop, with an annual production of about 2.4 million metric tons. Proper harvest and post-harvest handling are critical to preserving fruit quality for export, as mishandling can lead to quality deterioration and reduced yields.

Given the ongoing Kinnow export season, which runs until April, stakeholders were invited to receive timely guidance. Experts emphasized the need for special care and management of smog-affected plants and shared best agricultural practices for post-harvest handling. Trade missions also provided valuable market insights.

Participants appreciated PHDEC’s efforts in sector development and its timely interventions to support the Kinnow industry.