Govt. of Pakistan

Pakistan Horticulture Development & Export Company
Ministry of Commerce, Govt. of Pakistan

phdec-logosmall

Latest Events & Webinars

PHDEC hosted a webinar on Sindhri mangoes, educating growers and exporters on the GI registration process to enhance export potential and protect the mango’s unique identity.

PHDEC met with the University of Loralai to discuss boosting olive cultivation and export potential in Balochistan through extraction units, quality control, and capacity-building workshops.

PHDEC hosted a webinar to promote advanced phalsa cultivation, value addition, and export potential through expert insights and climate-smart practices.

PHDEC facilitated a key partnership to export Swat’s high-quality peaches to Gulf markets, linking local supplier Rome Bacha Khan with exporter Sialta (Pvt.) Ltd for trial shipments to the UAE, Dubai, and Oman.

Pakistan Horticulture Development

Pakistan Horticulture Development & Export Company (PHDEC) is a government-owned entity under the Ministry of Commerce, dedicated to promoting the growth and global competitiveness of Pakistan’s horticulture sector. It aims to enhance the export potential of fruits, vegetables, and other high-value crops through value chain development, capacity building, market linkages, and infrastructure support. PHDEC plays a vital role in facilitating growers, exporters, and processors by providing technical assistance, international certifications, and access to global markets. Through policy advocacy and stakeholder engagement, PHDEC continues to foster innovation, sustainability, and inclusive growth in horticulture.

Latest Blogs

Latest Videos

PHDEC

WHAT WE DO

Agri-Products Department
  1. Awareness & Facilitation on international compliances   
  2. Facilitation in Certifications (ISO/HACCP/BRC/Global GAP) 
  3. Capacity building of stakeholders
  4. Market Intelligence 
  5. Market access & Promotion 
  6. Market Diversification
  7. Linkages Development

Export Hub

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for ‘lorem ipsum’ will uncover many web sites still in their infancy. Various versions have evolved over the years, sometimes by accident, sometimes on purpose (injected humour and the like).

Resources

It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal distribution of letters, as opposed to using ‘Content here, content here’, making it look like readable English. Many desktop publishing packages and web page editors now use Lorem Ipsum as their default model text, and a search for ‘lorem ipsum’ will uncover many web sites still in their infancy. Various versions have evolved over the years, sometimes by accident, sometimes on purpose (injected humour and the like).

Media Corner

Pakistan Horticulture Development & Export Company’s Media Corner showcases a dynamic hub of multimedia content including visual campaigns, newspaper features, and a rich video gallery designed to highlight its outreach and stakeholder activities. Here, viewers can explore recent webinars, workshops, and national campaigns that illustrate PHDEC’s commitment to enhancing horticultural standards and export readiness. Contact information for the head office in Islamabad is also provided, ensuring accessibility and engagement through traditional and digital media channels

Our Partners