Marketing Strategies

Training

9
Professional training (ToT)
9
Farmers/farm labour
9
Pre-harvest contractors
9
Exporters/traders
9
Cold storages/processing plants operators
9
Staff of line departments

Promotion of Groups

9
Farmer Cooperatives/Associations
9
Traders Associations
9
Cluster Development

Regulation

9
National grades & quality standards
9
Pre-shipment inspection/branding

Awareness

9
Seminars/workshops
9
Printed matter (posters, leaflets)
9
Media

Product Promotion

9
Participation in local and international exhibitions/fairs
9
Organizing single country exhibitions
9
Local and international conferences & forums
9
Managing product galas and festivals
9
Products display in super stores etc.
9
Website
9
International media
9
Pamphlets, leaflets etc.